IEM: Optimising Employee Presence on LinkedIn

IEM are a rapidly growing Facilities Management company that have seen a 4x growth in employee size during the last 24 months. As IEM look to build on their success and discover new clients they realised that LinkedIn was a vital platform which was not being used to its full potential: 

Sanjiv conducted a hands-on session to help employees understand LinkedIn’s potential and optimise individual profiles

• Highlighted the importance of maintaining an up-to-date, professional digital presence aligned with IEM’s brand identity

• Developed an ongoing strategy including employee led content creation and targeted outreach via Sales Navigator

Christy Smith (Head of Business Excellence) said “The session was a powerful reminder of just how much potential LinkedIn holds and how much more I can still do to optimise my profile. I left the session inspired to take action!”